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JA Introduction to Business and Technology 2®

JA Introduction to Business and Technology curriculum cover

High School
Classroom Based

Pillars of Student Success
Work Readiness High Work Readiness
Entrepreneurship Moderate Entrepreneurship
Financial Literacy Minimal Financial Literacy
JA Introduction to Business and Technology 2, part of the JA High School Experience courses, is a one-semester teacher-led course that introduces high school students to the basic skills necessary to succeed in business. Themes include personal skills like innovation, management functions, and accounting. Students also learn basic technical skills like how to use word processing, presentation software, and spreadsheets effectively. Volunteers engage with students through a variety of activities that includes subject matter guest speaking and coaching or advising for case study and project course work.

This course has received California A-G approval from High School Articulation, Office of Undergraduate Admissions, University of California.

Following participation in this course, students will be able to:

-- Learn the necessary concepts applicable to state and national educational standards.
-- Apply these standards-based concepts to the real world.
-- Synthesize elective concepts through cumulative, tangible deliverables (projects).
-- Analyze a business situation or principle through the use of a case study.
-- Demonstrate the skills necessary for future career pathway success.

JA Introduction to Business and Technology 2 is part of the JA Work and Career Readiness Pathway. This course is a blended model that includes teacher-led content, volunteer-led opportunities, and self-guided content to support flexible implementation options. JA Business Communications is available in classroom-based or remote live implementation. Robust support materials are available for teachers, including a pacing guide for semester-long implementation. Your local JA area may have the opportunity to support interested districts that have formed a relationship with post-secondary institutions to facilitate dual credit.

As part of this course, JA teachers and volunteers are encouraged to use the resources available in JA Connect™ Learning Pathways, located at This self-guided experience includes interactives, JA Digital Career Book™, and games and apps for student use.

JA programs support national and state standards in reading, mathematics, social studies, and work and career readiness. See below for more information on alignment with national and state standards.

Program Concepts

Accounting, Accounting cycle, Accounting software, Analytics, Annual reports, Balance sheets, Cash flow, Customer analysis, Debits and credits, Development of a product or service, Digital marketing, Double entry accounting, Finance, Financial reporting, Financial statements, Generally Accepted Accounting Principles, Consistency, Income statements, Information organization, Ideation evaluation, Innovation, Interpersonal skills, Leadership plan, Leadership styles, Leadership traits, Marketing, Market analysis, Market research, Management skills, Objectives, Organization charts, Performance standards, Planning, Product, Product placement, Pricing, Profitability, SMART goals, Skepticism, Situational leadership, Surveys, Target market, The control process, The marketing mix, The 4 Ps, The finance cycle, The Ideation process, The accounting equation

Skills Students Learn

  • Analyze calculations
  • Analyze information
  • Analyze results
  • Analyze situations
  • Brainstorm ideas
  • Calculate accounting records
  • Compare traits
  • Complete a survey
  • Complete research
  • Consider a problem
  • Defend an opinion
  • Designate tasks
  • Develop objectives
  • Discuss in groups
  • Draw conclusions
  • Evaluate ideas
  • Evaluate information
  • Evaluate leadership traits
  • Gather information from potential customers
  • Identify a need
  • Make connections
  • Present information
  • Propose a solution
  • Record business transactions
  • Research information
  • Review case studies
  • Review information
  • Review innovations
  • Self-evaluate
  • Set SMART goals
  • Solve problems
  • Think creativity
  • Think critically
  • Vet ideas
  • Work in groups
  • Write and conduct a survey

Virtual Implementation

Remote live implementation is available for JA Introduction to Business and Technology 2.

JA High School Experience Overview

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